Potensi Artificial Intelligence dalam Dunia Kreativitas Desain
DOI:
https://doi.org/10.52661/j_ict.v5i1.164Abstract
The shift in cultural practices towards digital usage has led companies and product brands to become increasingly adept at utilizing social media for promotion and branding. Creating social media content requires creativity, interactivity, attractiveness, and speed, driving a growing demand for design skills. To support the design process, designers rely on various tools, including AI-integrated applications, such as Canva, Figma, Picsart, Adobe Photoshop, Adobe Lightroom, and others. These tools enhance graphic designers' productivity and enable them to edit images, create artworks, and produce creative content for social media.
The research explores the usage of AI technology in the field of design and art. It examines several AI applications, including image segmentation, image enhancement, image-to-image translation, face attribute manipulation, creating new artistic expressions, detecting fake paintings, 3D art, and AI influencers. AI has positively impacted the creative design world by enabling artists to explore new artistic expressions, generate more personal and interactive artworks, and streamline the design workflow. AI tools have also facilitated inclusive design, making creative content accessible to diverse audiences. However, there are concerns that AI may replace human artists and create art lacking soul or authenticity. The research aims to provide an overview of the existing studies on AI in design to help designers understand the potential of AI in the creative domain. It also discusses the positive and negative implications of AI's integration into the world of design, emphasizing the need for ethical considerations and the preservation of human artistic contributions.
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[23] Y. Shen dan F. Yu, “The Influence of Artificial Intelligence on Art Design in the Digital Age,” Sci Program, vol. 2021, 2021, doi: 10.1155/2021/4838957.
[24] Z. Niu, S. Xiang, dan M. Zhang, “Application of Artificial Intelligence Combined with Three-Dimensional Digital Technology in the Design of Complex Works of Art,” Wirel Commun Mob Comput, vol. 2022, 2022, doi: 10.1155/2022/6444441.
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[26] L. Tirta Putri, R. Adawiyah, R. Alvinna Fitriyani, dan C. Author, “TREN TEKNOLOGI ARTIFICIAL INTELLIGENCE PENGGANTI MODEL IKLAN DI MASA DEPAN,” JURNAL SOSIAL POLITIKA, vol. 2, no. 2, hlm. 118–129, 2021.
[27] A. Hertzmann, “Artificial Intelligence for Art: Robots and Machine Learning in Creating Art and Design,” ACM SIGGRAPH 2018 Art Papers, hlm. 1–8, 2018.
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[29] J. Liao, P. Hansen, dan C. Chai, “A framework of artificial intelligence augmented design support,” hlm. 511–544, 2020, doi: 10.1080/07370024.2020.1733576.
[30] M. Mazzone dan A. Elgammal, “Art, Creativity, and the Potential of Artificial Intelligence,” Arts, vol. 8, no. 1, hlm. 26, Feb 2019, doi: 10.3390/arts8010026.
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Published
2023-12-09
How to Cite
Satrinia, D., Firman, R. R., & Fitriati, T. N. (2023). Potensi Artificial Intelligence dalam Dunia Kreativitas Desain. Journal of Informatics and Communication Technology (JICT), 5(1), 159–168. https://doi.org/10.52661/j_ict.v5i1.164
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Copyright (c) 2023 Dwina Satrinia, Reza Ramadani Firman, Trimalda Nur Fitriati
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